5 May 2026
How to price your items fairly
A simple rule of thumb:
- Premium brands (Boss, Gucci, Petit Bateau): 30–45 % of retail
- Mainstream (H&M, Zara): 20–30 % of retail
- No-name or older than 2 years: €1–8
Browse Vinted or eBay for similar items before pricing. If an item hasn't sold in 2 weeks, drop the price by 20%.